A positive and productive culture within an organization is a must if the organization is going to be successful. Most people have been part of organizations where people are focused on keeping the status-quo, watching their backs, attempting to move up the hierarchic ladder, etc.
I believe that culture within nonprofit organizations is especially important because of the focus on serving others. If the culture is not built around good teamwork and helping other people within the organization, then there will not be success in serving clients and the needs of the community.
If you regularly lead volunteers and want to ensure that your best volunteers continue volunteering for you, then read and follow the steps I have listed below. These steps show you how to cultivate a positive culture and experience for the volunteers at your organization.
How do we attract and retain the best and the brightest [volunteers] when the culture is one of dispute, contentiousness, and rarely of the sacred nature of the work in which they are engaged?
Jeff Solomon and Richard Wexler, “Standards for Volunteer Leadership,” p. 9
One of the primary reasons for either the slow decay or quick demise of many volunteer programs is a lack for staff acceptance and support. Volunteers can only work effectively as part of a team. The other part of that team is paid staff. If volunteers are rejected as legitimate co-workers, both morale and performance suffers irreparably.
Marlene Wilson, The Effective Management of Volunteer Programs, p. 152
But there’s something else that keeps me coming back week after week in my limited free time. It begins when I walk through the door, and everyone is visibly happy to see me. The warmth I feel when I walk into the room erases any trace of a stressful day. . . Volunteering has provided me with an opportunity to feel the way I did as a camp counselor years ago: like I’m making a difference. But the people I volunteer with are making a difference in my life, too, by welcoming, accepting and challenging me week after week. And once again I couldn’t be happier.
Max Martinelli, “Making Time to Make a Difference”
A. Definition for Volunteer Coordinators