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Why Charisma Is Optional and Character Is Essential

Charisma seems to be a magical leadership word in American culture. It’s that magical thing that some people supposedly have and others don’t. If you have it you are supposed to be endowed with magical leadership abilities, opportunities, and potential. If you don’t have it you are doomed to a life of mediocrity.

I realize I might have exaggerated in the above paragraph, but I think there is some truth to how charisma is commonly viewed within the topic of leadership. People seem to think that if you are going to be an effective leader you have to have charisma.

Why Charisma Is Optional and Character Is Essential

Photo Credit: Martin Fisch

In today’s post I am going to explain why charisma is absolutely not necessary for effective leadership. In fact, I will provide research and examples of how it can actually hurt a leader. Instead of charisma being a requirement for effective leadership, I would like to show you why character and competence are essential to effective leadership.

I. Level 5 Leadership

In 2001 Jim Collins published the book, Good to Great: Why Some Companies Make the Leap. . . and Others Don’t (New York, Harper Collins, 2001), in which he wrote about “Level 5 Leaders.” These were the leaders of the companies that were the most productive, profitable, and continued their growth over long periods of time.